By the end of this course you would be able to understand how to design and execute a business model in agribusiness.
The core purpose of every business should be to create value and make a profit out of such value creation.
Agriculture businesses would be no different. So for an agriculture business to make a profit it should be able to create, deliver and capture value.
The approach an agriculture business takes to create, deliver and capture value is called a business model.
The objective of this course is to help you master the framework and insights to building a profitable business model in agribusiness.
Specifically, this course helps you understand:
- Formal business structures suitable for different agricultural value creation operations (for-profit private operations, cooperative structure and social enterprises)
- The approach to designing the four key business model components (differentiated value proposition, distribution channel aligned with the value proposition, committed chain partnerships and sustainability elements)
- The difference between a business model and a business plan
To strengthen the learning a real life agriculture operations case background would be used throughout the course and contextual business examples from around the world would be provided as appropriate.
Within this course we will limit the scope of developing business models for-profit agricultural businesses.
As a current or aspiring professional/entrepreneur operating in agriculture or any part of the agribusiness value chain you would be able to develop an understanding of business model framework, pick up value insights and apply them to your context.
This course and the upgrade assessment is powered by Agribusiness Academy experts.
Thanks to the expert knowledge sources that have made this course possible.
The knowledge sources that have been extensively leveraged are indicated below:
- Agribusiness Academy course content and publications
- The Number, Size, and Distribution of Farms, Smallholder Farms, and Family Farms Worldwide, Sarah K. Lowder et.al., World Development Volume 87, November 2016, Pages 16-29
- Social enterprise business models in agriculture sector, Edited by Elaine Tinsley and Natalia Agapitova - World Bank publication
Every effort has been made to ensure the relevance of the course and its factual correctness. However, the world of food & agriculture is vast and complex. Please take time to research your local context, restrictions and regulations before you apply any learning from Digital School of Food and Agriculture.